- Small gestures that make big impacts on channel behavior
- Commonsense reminders that make the difference b/t you and your competition
- Elements that should be considered in a Channel Incentive Programs
Reward a Good Showing with a Big Show
If your channel partner achieves a set goal or went above and beyond the partnership obligations, think about sending them to a sporting event, concert, or theater. The key here is to let them choose the event, venue, and even their tickets.
There are turnkey event ticket solutions out there that make this easy to do. The memory of the event will set you apart from the rest.
Have you made event tickets part of your channel incentive solution? What are the most common events redeemed?